Recruitment

Show the work. Make applying easier.

Looking to commission a careers page for your trade business? We make responsibilities, working conditions and the application process clear.

Skilled workers and prospective apprentices need different information before applying. A dedicated careers page answers their questions and guides them to suitable vacancies. Our written concept illustrates a complete journey from finding a role to submitting an application.

A careers page does not always require a new website.

Whether a careers section can become part of your existing website depends on its structure and technical foundations. We assess whether an overview, individual vacancies and a mobile application form can be integrated effectively. This includes checking who can update the content afterwards. A complete website relaunch is not automatically required. If the existing technology is unsuitable, we discuss a separate solution and its maintenance. Your requirements and the capabilities of your website guide that decision.

Existing website: review navigation, mobile presentation and editing options.
Careers section: provide an overview and individual pages for each vacancy.
Responsibilities: decide who publishes, updates and closes vacancies.

Concept work: from the overview to a suitable role.

The following written example for an imagined plumbing and heating business is concept work, not a client reference. Its careers overview separates skilled roles from apprenticeships. A service technician vacancy then explains duties, travel area, working hours and equipment. Each detail requires confirmation from the business before publication. These specifics help applicants assess whether the work fits their circumstances. An apprenticeship page needs different answers, including who provides supervision, what apprentices learn and how their first weeks are organised.

Careers overview: “Join our service team or start an apprenticeship” — with separate routes to the relevant opportunities.
Job detail: “You carry out maintenance and repairs across [locations]. Your working hours are [hours]; on-call duties follow [arrangement].”
Equipment and contact: “You have access to [confirmed equipment]. For questions about the role, contact [name] at [contact details].”

Concept work: apply on mobile and understand what happens next.

In the concept, the “Apply for the service technician role” button opens the relevant form with the vacancy already selected. A name and a way to make contact provide the starting point. Applicants can optionally attach a CV if the business supports this approach. Before submission, the form explains how their details will be processed. Afterwards, the page confirms receipt and explains the next step. The responsible person also receives a notification. A test application checks this handover before launch.

Form: name, email address or phone number; a short message and CV according to agreed requirements.
Confirmation: “Your application has been received. [Contact person] will get in touch using the details you provided.”
Handover: agree on the recipient, a backup contact and an internal process for the first response.

What we create. What your business provides.

Claas & Freunde handles the agreed structure, design and technical implementation, and develops the copy using information you provide. Your business supplies confirmed vacancy details, approved images and a responsible contact. Together, we define where applications arrive, who responds and how content changes are requested or managed internally. Before launch, we check the form, notifications and mobile presentation. Once a role is filled, applications are disabled and the vacancy is updated or removed. Ongoing maintenance is agreed separately.